The Science of Pleasure: Why We Like What We Like
Overview
Why We Like What We Like?
Why do we prefer original paintings to forgeries? Why does wine taste better when we think it’s expensive? And why do people pay millions of dollars for celebrity memorabilia? It turns out that there is a psychological theory that explains all of these quirks of pleasure, and it’s one that can help us improve our lives.
The Science Of Pleasure
In this fascinating, wide-ranging, and often very funny class, Dr. Bloom talks about the pleasure (and pain) of raising children; he explores the mysterious appeal of extremist groups like ISIS; and he explains why we aren’t any happier now than we were in the 1950s. This class is an engaging introduction to the new science of pleasure.
Learn more about science by checking out other great videos at OneDayU, including ‘Teaming: How Organizations Learn, Innovate & Compete, ‘The Genius Of Shakespeare’ & ‘Medical Ethical Questions, Dilemmas & Issues’ all on-demand now.